Experience in Retail Garments and Ladies High End Fashion Items. Develops a business plan and sales strategy for the market that ensures attainment of company sales goals and profitability. 6-8 years of experience in sales management. Experience with enterprise software solutions and large, complex organizations. Extensive experience in all aspects of Retail Management. Strong understanding of customer and market dynamics and requirements. Willingness to travel and visit the retail shops regularly. Proven leadership and ability to drive sales teams. Location of work will be in Al Ain. Monthly gross salary will be AED 15,000/- + Sales Commission (as per company policy). Preferably Indian Nationals.
Resume Keyword Practices to Avoid
We’ve established that using resume keywords throughout your application boosts your chances of a human hiring manager seeing it.
However, be careful not to overdo it.
Packing your resume full of keywords is almost as bad as not including any at all.
Don’t forget that a real person will (hopefully) see your resume at some point. So use natural language that engages that person.
Tip
Make sure you balance hard skills vs soft skills on your resume to show you’re a rounded candidate.
Otherwise, they’ll think you’re either a bad writer — which indicates your communication skills aren’t good — or assume you’re trying to beat the ATS, making you seem dishonest.
Keyword Stuffing
Keyword stuffing refers to using the same keyword again and again in an unnatural way to get your resume past the ATS.
People engage in keyword stuffing because some ATS software gives applications a higher ranking when it detects a keyword is used more. For instance, an ATS might assign a higher score to a candidate who mentions “search engine optimization” six times over one who mentions it three times.
Here’s an example of how one applicant tried to stuff the keyword “customer satisfaction” in their resume:
Boosted customer satisfaction by 47% by implementing customer satisfaction methods as part of company-wide effort to increase customer satisfaction rates.
Trained 7 new staff members in all aspects of housekeeping, ensuring that they meet health and safety standards
An applicant stuffs the keyword “customer satisfaction” on their resume.
See how extreme this is?
This technique might get your resume past the ATS, but will immediately turn off the hiring manager — ruining your chances of getting hired.