Role Overview:
We are seeking a Digital Lead to spearhead the digital strategy for a leading media company in Dubai. This role is ideal for someone with a strong grasp of the digital ecosystem, expertise in the entertainment landscape, and a passion for music as a category. The ideal candidate will bring creativity, strategic thinking, and an in-depth understanding of content, product, and marketing to the table.
Key Responsibilities
Develop and execute the company’s digital strategy, ensuring alignment with business goals.
Lead initiatives to optimize digital platforms for content distribution and audience engagement.
Drive innovation across content, product, and marketing to elevate brand presence.
Collaborate with cross-functional teams to enhance the user experience across digital touchpoints.
Analyze market trends, consumer behavior, and digital performance metrics to refine strategies.
Manage campaigns and projects with a focus on music and entertainment content.
Eligibility Criteria
Experience: 7–12 years in a similar role, with a strong digital focus.
Work experience in Radio or Music OTT is a plus.
Skills:
Proven expertise in the digital ecosystem, including platforms and analytics.
Deep understanding of the entertainment industry, especially music as a category.
Ability to conceptualize and execute innovative content marketing strategies.
Strong background in product management and digital marketing.
Location Preference: Prior experience working or familiarity with the MENA region is a plus.
Sales Skills for the Workplace
There are some retail sales skills that aren’t usually listed on a resume, but are still important for sales employees. Ensure you have these five skills to achieve success in sales.
Confidence
Confidence is one of several sales skills hiring managers are looking for in candidates. Confidence allows you to remain optimistic and continue working in the face of rudeness and rejection. When you remain confident in your abilities, you’re more likely to keep your energy levels up and continue your work.
A confident, positive attitude is also contagious. The people you sell to will like you more and want to buy things if they feel good around you.